Marvel is take its entire line of cartoon strip “ day - and - escort ” digitally , mean you ’ll be able to download all of the company ’s comics on the its mobile app just as soon as they ’re usable in physical store . That polishes off one of the few downside to digital comics : have to hold off for the latest and greatest .
The parentage - wide rollout will be eat up by the ending of March , 2012 , and unlike DC ’s 52 - title relaunch , day - and - date will be coming to private titles on a staggered basis , mostly to cooccur with new report arcs . The move covers all of Marvel ’s comics except third - party licensed study — like the Stephen King The Stand book — and its sex - and - ferocity - imbue MAX imprint .
Marvel ’s been an early participant in the digital game for age , die back to its preposterous and wonderful multiple - CD - ROM loge band , which finally led to the MDCU depository library . And it was actually the first company to take a whole line of credit of comics day - and - escort digitally with its Ultimate existence last year . latterly , though , Marvel had fall behind the curve : DC announced back in May that its late universe - wide reboot would be released Clarence Day - and - date with print , and that its Vertigo imprint , along with Image comics , will soon follow case . Meanwhile , you’re able to find yourself wait weeks , months even , for some of Marvel ’s titles .
Once Marvel ’s turnover goes last , it will intend that every “ major ” comic will be useable digitally just as before long as they ’re available at local comics shop class . That ’s a huge paradigm shift , even get into account the mostly non - disasterous — even positive — results day - and - date digital comic have had on brick - and - mortars .
To offset taking away one of the few concrete advantage physical store had , Marvel is also essay out a broadcast where it includes a computer code with every strong-arm copy of a comedian that can be redeemed for a digital copy through Marvel ’s fluid app . The first step starts with Avenging Spider - Man 1 , which has n’t even been released yet , but Marvel say it ’s such a popular theme among fan and retailer likewise that they ’ve already extended it through several more issues and are design to summate it to even more titles .
Hopefully digital traffic retain drive the great unwashed to their local comic shops — and so far , everyone we ’ve talked to says that ’s mostly been the pillowcase . But regardless , the last and probably most of import of the major publishing house taking the day - and - date honkytonk is very welcome news . [ Marvel ]
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